Client:
4700BC Popcorn
Sector
FMCG
Project scope
FMCG packaging has one job make someone reach for it first.
4700BC popcorn needed packaging that carried the joyous spirit of festive occasions without losing the premium positioning
the brand had already built.
Beyond the festive range, new product launches required packaging that felt cohesive with the existing brand while announcing
something new and social media content that brought both to life online.
Year:
2021-2022
Deliverables
Packaging Design · Social Media Design
Sector
Sector
solution
Designed festive-themed packaging that aligned with the energy of celebrations bold enough to stand out, considered enough to stay
true to the 4700BC brand.
Created packaging for new product launches that felt like a natural extension of the brand every design decision made with shelf presence
and consumer recognition in mind.
Designed social media content that translated the packaging energy onto digital platforms keeping the brand consistent from the shelf
to the scroll.
Deliverables
Packaging Design · Social Media Design
