
Client:
Crumb Club
Sector
Artisan Bakery · Food & Beverage
Project scope
Food and beverage branding lives or dies on personality.
Crumb Club needed more than a logo they needed an identity that made people feel like they belonged somewhere.
A brand that regulars wore with pride and new customers immediately understood.
The scope covered a full brand identity built around warmth, craft, and the quiet pleasure of something made properly.
Year:
2021-2022
Deliverables
Brand Identity · Logo Design
Sector
Sector
solution
Designed a brand identity rooted in the personality of the bakery itself warm, considered, and immediately likeable.
A logo that works on a box, a bag, a coffee cup, and an Instagram grid
without losing an ounce of character.
Colour, typography, and visual language chosen to feel handcrafted without looking homemade the balance that separates a great bakery brand from a generic one.
A brand people come back to before they've even decided what to order.
Deliverables
Brand Identity · Logo Design






